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The old media is no longer able to meet the information needs of the 21st-century. News and opinion sites are blossoming but ones which specialise in, and have expertise in, healthcare in Australia are few and far between. Croakey Health Media’s focus on equity in primary care is unique and welcome. It fills an important niche, providing very thoughtful and useful analysis and commentary.
The future of health care is too important to leave to the mainstream media. Croakey provides a platform for robust, respectful and inclusive debate on the health issues that really matter.
Croakey Health Media was the official media partner for VicHealth’s Life and Health Reimagined series (2020). Croakey’s indepth coverage of the five-week series amplified the conversation about how we can make life after coronavirus better and healthier for everyone.
Croakey’s coverage included compelling articles about each week’s topic and wrap-ups of the live-streamed events, live tweeting, a Twitter takeover of the @WePublicHealth account and a podcast summarising the series.
Having Croakey as our media partner enabled us to reach a more diverse public health audience and introduced new voices and experts to the discussion. Croakey’s team also generated a lively dialogue on social media about the series, driving debate and frank discussion on the important topic of how do we create a healthier, fairer, better world post-pandemic.
I would highly recommend Croakey Conference News Service to anyone seeking an innovative and collaborative media partner for a conference or event.
Croakey allows for independent voices to resonate in and through virtual time and space. Real people, real voices, real issues with independent oomph – that’s Croakey. Time and again I go to Croakey to understand the politics behind public health because Croakey sorts the wheat from the chaff. There is just one mob of journos to trust with my voice, and it’s the Croakey mob. In the surreal and disconnected world of academia I go to Croakey to get grounded in the real issues.
As CEO of the Victorian Mental Illness Awareness Council (VMIAC), it is my pleasure to write a testimonial for Croakey. In the past three years, VMIAC have happily engaged the services of Marie McInerney and her team at Croakey to cover major events in the life of VMIAC. We have been fortunate to have Croakey cover our awards night last year and our conference the year before. Marie has brilliantly captured the essence of our organisation and the views of our members and stakeholders. I cannot envisage a time when we will not engage Croakey as we find their brand of journalism uplifting, accurate and honest. Marie’s ability to draw out the stories she produces is wonderfully fresh and always empowering. I would not hesitate to recommend Croakey as a leading service to any event.
It was great to be able to collaborate with the Croakey team for the COVID-19 CaLD Community Think Tank. The event was aimed at hearing from those working in multicultural and community organisations about the challenges they have faced during the COVID-19 pandemic but to also capture lessons learnt and strategies that have enhanced engagement and to share those lessons. By working with Cate and the Croakey team we were able to capture those insights and to disseminate them in a timely way which is critical during a pandemic. The resulting article captured all of the key messages in a format that was relevant and tailored to the relevant audiences. The team were easy to connect and work with and I would certainly look to repeat the partnership again.
If news doesn’t make you squirm it’s simply propaganda. Croakey’s unique blend of activism, humour and plain good reporting makes it an essential – if not always comfortable – read!
If you work in the health area – and especially if you are a policy wonk, a political nerd, or a news fiend – then Croakey Blog is an essential component of your life. Croakey Blog and @Croakey tweets keep me informed about a wide range of health issues – the impact of budget cuts, new policy announcements and publications, expert opinions and commentary, and what’s being talked about at the conferences I’m unable to attend. I appreciate the timeliness, the broad scope of issues covered, and the breadth of expertise involved. And I particularly appreciate the strong commitment to social justice and tackling Indigenous disadvantage. I’m looking forward to the revamped and relaunched Croakey!
We love Croakey! The team here at the ircohe.net use Croakey to show our students what great public health contribution expert media effort can make to the world. True, we contribute stories, but more importantly, we love the difference Croakey makes to the health conversation in Australia.