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At the Walkleys we celebrate and support great Australian journalism. Through our Walkley Grants for Innovation in Journalism we encourage projects that combine quality reporting with an entrepreneurial approach. We’re proud to support projects like Croakey that are an innovative platform driven by independent, ethical journalism for the public benefit.
The Oceanic Palliative Care Conference (21OPCC) is the leading conference in the Oceanic region for anyone who is interested in quality palliative care and end-of-life care, thought-leadership, information, and ideas. Contracting Croakey Media Services for September 2021, ensured PCA maximum media coverage to a wider audience across health, medical and social sectors. Croakey published in-depth news features previewing and promoting the conference, and Croakey journalists live Tweeted the conference across the conference and pre-conference events, contributing to our conference trending on the 9th of September 2021. Croakey also allowed PCA to manage the @WePublicHealth twitter account, which further helped us share the conference to a bigger audience. In total Croakey provided eight articles and an hour-long podcast post-event. Delegates noted the interaction with Croakey as a great asset to the event and it was a pleasure to work with such a committed, talented and diligent group of professionals. Thank you again for your work, and we hope to continue our relationship in years to come.
The old media is no longer able to meet the information needs of the 21st-century. News and opinion sites are blossoming but ones which specialise in, and have expertise in, healthcare in Australia are few and far between. Croakey Health Media’s focus on equity in primary care is unique and welcome. It fills an important niche, providing very thoughtful and useful analysis and commentary.
Croakey allows for independent voices to resonate in and through virtual time and space. Real people, real voices, real issues with independent oomph – that’s Croakey. Time and again I go to Croakey to understand the politics behind public health because Croakey sorts the wheat from the chaff. There is just one mob of journos to trust with my voice, and it’s the Croakey mob. In the surreal and disconnected world of academia I go to Croakey to get grounded in the real issues.
Croakey Health Media was the official media partner for VicHealth’s Life and Health Reimagined series (2020). Croakey’s indepth coverage of the five-week series amplified the conversation about how we can make life after coronavirus better and healthier for everyone.
Croakey’s coverage included compelling articles about each week’s topic and wrap-ups of the live-streamed events, live tweeting, a Twitter takeover of the @WePublicHealth account and a podcast summarising the series.
Having Croakey as our media partner enabled us to reach a more diverse public health audience and introduced new voices and experts to the discussion. Croakey’s team also generated a lively dialogue on social media about the series, driving debate and frank discussion on the important topic of how do we create a healthier, fairer, better world post-pandemic.
I would highly recommend Croakey Conference News Service to anyone seeking an innovative and collaborative media partner for a conference or event.
So happy to be creating and coding for such a dedicated, professional and good-humored team.
Croakey is now well established as compulsory reading for influencers and observers in health and medicine in Australia and internationally – and rightly so. As a blog, it gives voice to people who support or oppose government health and social policy. It allows people to express their views and opinions openly, passionately, and freely – from all perspectives. More importantly, Croakey provides a forum for new ideas and new thinking – based on experiences at the frontline of health service delivery – which we can only hope find their way into future health policy to provide better health services to the Australian community.
Croakey has been a platform which has encouraged Aboriginal voice and actively sought it out. I started out as a reader, then followed on Twitter, was a guest tweeter on @WePublic health, and have become a contributor. The more I got involved, the more I realised what an unique platform Croakey is, because of the way it challenges mainstream media.
Croakey! AHPA loves you for your independence, timeliness and collaboration across a range of issues with individuals and groups from population health and beyond. You are a launching pad for ideas, debate and innovation without fear or favour. Continue to bring it on.