Croakey Health Media operates across multiple platforms and spheres. While it is difficult to fully measure and understand the wide-ranging impacts of our work, we provide a range of measures below.
These include:
- Readership figures, via our website and Apple News. Full details are here.
- Social media analytics using Buffer and Twitter Analytics. The figures below are for total impressions across Twitter, Facebook, Instagram and LinkedIn (they don’t include our Mastodon analytics).
- Regular impact reports, showing the diversity and influence of individuals and organisations engaging with our work. Contact info@croakey.org if you’d like to receive these reports.
See our comprehensive list of Twitter lists to follow for news on Indigenous health, climate and health, COVID, public health and more.
Readership at a glance
Total figures for the year to date (up to the end of the previous month) for visitors to Croakey.org and our Apple News channel
53,640 Visitors
77,561 Page views
Social media impressions
Total social media impressions for the year to date (up to the end of the previous month)
587,228 Impressions
Impact reports
2023
March 2023
Week ending 24 March:
As we go about our lives, it’s so easy to lose focus on what really matters. Without urgent, effective and equitable climate action, the safety of current and future generations is in peril.
And yet the response of so many governments, so many sectors and so many people is nowhere near commensurate with the challenges outlined in the latest report by the Intergovernmental Panel on Climate Change (IPCC).
Public health leader Professor Fran Baum urges Croakey readers to get active in whatever ways you can, “whether it is lobbying your political representatives, joining protest movements, civil disobedience or whatever action you can think of”.
“Time is running out and change has always come from activism forcing the hand of governments,” she says.
This week, Marie McInerney reports from the launch of the 14th Close the Gap Campaign report, showcasing strong support for the Indigenous Voice to Parliament and the valuable role of young people as “powerful drivers of positive change”.
Ahead of the NSW state election, in addition to being urged to step up climate action, major parties are being asked to rethink rural healthcare.
Actuaries summarise their latest analysis of Australia’s excess deaths, putting a spotlight on the toll of COVID-19.
Meanwhile, the state of primary healthcare in the United States is investigated as part of the #WorldInTurmoil series – a collaboration between Croakey Health Media and the World Federation of Public Health Associations.
Adjunct Associate Professor Lesley Russell also provides a detailed analysis of US health policy developments in The Health Wrap, while the ICYMI column has positive news on reducing alcohol-related deaths and human rights developments.
We also report on the ‘sober curious’ social movement, systems thinking in public health, the Robodebt scheme, and calls for the upcoming Federal Budget to tackle poverty.
Be sure to check out our Twitter lists – helpful for making sense of an increasingly erratic platform.
Week ending 16 March: When Treasurer Jim Chalmers said in an interview this week “Australia can’t afford not to do this”, he was not referring to action on ongoing climate emergencies, poverty, tackling industries that harm, the cost-of-living crisis and giving our kids the best possible start to life.
He was referring to the AUKUS submarine deal, which many caution will come at a huge social and health cost to Australians, as we feature in our latest ICYMI column.
It’s a big warning also from Dr Sue Wareham from the Medical Association for Prevention of War in her reflection on the costs and lessons of the Iraq War, ahead of events to mark the 20th anniversary of the invasion. “It is only by ignoring the costs of war – human, economic, environmental and other – that preparations for the next one can be announced with such triumphalism and pride,” she writes.
Our bulletin has a focus on many policies that are bad for public health, justice and equity – Robodebt, AUKUS, the UK’s new ‘stop the boats’ asylum-seeker policy, Queensland’s harsh youth justice laws, and plans in New South Wales for an inequitable ‘future fund’ for children.
The latter comes ahead of the NSW state election, as public health leaders are urging the next government to take serious action on climate and gambling reform policies.
Meanwhile, leading child health experts share their thoughts on the Australian Government’s Early Years discussion paper, and contributors Pan Karanikolas and Tessa-May Zirnsak call for improved data and reporting on LGBTIQ+ experiences of coercion in mental health settings.
Don’t miss Alison Barrett’s wrap from Adelaide Writers’ Week, shining a spotlight on media matters.

Croakey Professional Services
On 16 March, Croakey editor Jennifer Doggett moderated a NSW election debate on mental health. Below is her Twitter thread reflecting on the discussions.
Week ending 9 March: Following International Women’s Day, our bulletin spotlights many areas where women experience inequities – from climate impacts to healthcare, research and the wider determinants of health, including housing.
Meanwhile, the official national report card on gender equality does not mention women in prison or how incarceration intersects with many other forms of structural violence affecting women.
This week, Yorta Yorta woman Dr Summer May Finlay provides a detailed history of the path leading to the referendum to constitutionally enshrine a Voice to Parliament.
We also have a strong focus on media matters, highlighting concerns about front-page war mongering in contrast to mainstream media silence about the tortuous detention of Julian Assange. Don’t miss Marie McInerney’s comprehensive report on the growing push for his release.
Our contributors also investigate the rural health workforce crisis, what health reform decision makers can learn from listening to communities, and the political influence of the gambling industry.
The ongoing challenges posed by COVID are highlighted in two of our columns: The Health Wrap, and ICYMI, which also range widely across many other health topics.
Charles Maskell-Knight investigates the Federal Government’s new reporting regime on aged care information, concluding that greater transparency is needed.
Meanwhile, ahead of the NSW state election, health organisations are calling for the next government to ban unhealthy food and drink advertising on state government owned or controlled assets.
We also showcase Croakey Professional Services – check them out. You might be surprised by what’s on the menu.
Making news
Croakey Health Media director Claire O’Rourke was acknowledged for her work on climate advocacy on International Women’s Day.
2022 Impact
We record our social media analytics using Buffer and Twitter Analytics.
For 2022 we had a total of 9,606,305 impressions across Twitter, Facebook, Instagram and LinkedIn.
Impact Report – September 2022